At Ascension Roofing, we believe that a business is more than just the services it provides—it’s about the impact it makes in the community. As a locally owned roofing company in the twin cities, we take pride in serving our neighbors, not just by ensuring quality roofing solutions but also by giving back to the community that supports us.
Our commitment to community involvement is more than a corporate responsibility; it’s a core part of who we are. Whether we’re sponsoring local sports teams, participating in charity events, or helping families in need after severe weather, our goal is always to strengthen the bonds that connect us. When we give back, we don’t just build roofs—we build relationships.
Beyond making a difference in people’s lives, engaging with our community enhances our company culture. It boosts employee morale, fosters teamwork, and reinforces the values that define us. It also allows us to connect with customers in a meaningful way, showing them that we’re not just another business—we’re their neighbors, friends, and supporters.
In this blog, we’ll share why community engagement is important to us, how it has shaped our company culture, and how it helps us better serve our customers. We’ll also highlight some of our favorite events and partnerships, along with our vision for future initiatives.
We invite you to join us on this journey—because when a community thrives, we all do
Why Community Involvement Matters to Us
When local businesses invest in their communities, everyone benefits. A thriving economy is built on trust, collaboration, and mutual support. By actively participating in community initiatives—whether it’s sponsoring a youth sports team, donating to local charities, or helping rebuild homes after a storm—we contribute to the long-term success of the places we call home.
Supporting local schools, small businesses, and nonprofits fosters a cycle of growth. When residents feel supported, they are more likely to invest back into their communities, strengthening the local economy and ensuring future prosperity. We take pride in being part of this cycle—because our success is directly tied to the well-being of the families and businesses around us.
A Commitment from Leadership
Our leadership team is deeply committed to making a difference beyond roofing. As our owner, Brian Christensen, puts it:
“Giving back to the community isn’t just a responsibility—it’s a privilege. We are grateful for the support our business has received over the years, and we believe it’s our duty to return that generosity. Whether through volunteer work, sponsorships, or simply lending a helping hand, we want to be known not just for our craftsmanship but for our compassion.”
Community involvement is more than just a corporate initiative—it’s a mindset that influences every aspect of our business. It’s about making a positive impact, strengthening local connections, and ensuring that our community continues to thrive for generations to come.
The Impact of Giving Back: How We Contribute
Our team is passionate about giving back, and we are proud to sponsor and participate in events that strengthen our local connections and support important causes.
Sponsoring Local Events, Schools, and Storm Damage Victims
Through our community involvement, we aim to uplift families, veterans, and outdoor enthusiasts while fostering a sense of unity among residents. Here are a few key initiatives we are honored to support:
✅ Isanti Rodeo Jubilee Days – As a proud sponsor of this annual event, we celebrate the rich heritage and strong community spirit that make Isanti special. Rodeo Jubilee Days brings people together for a weekend of fun, tradition, and family-friendly activities, and we love being a part of it.
✅ Rum River Outdoor Foundation – The great outdoors is an essential part of Minnesota culture, and we support the Rum River Outdoor Foundation in its mission to provide outdoor experiences for youth, veterans, and families. Whether it’s through hunting, fishing, or conservation efforts, this foundation helps individuals connect with nature while fostering camaraderie and well-being.
✅ Veterans – Our veterans have made tremendous sacrifices, and we are deeply committed to supporting them. That’s why we’re excited to be involved in the 2nd Annual Veterans Ride, an event dedicated to raising funds and awareness for veterans in need. Events like this allow us to give back to those who have served our country and help provide critical resources for their well-being.
✅ Roseth Realty Easter Egg Extravaganza – Community gatherings like the Roseth Realty Easter Egg Extravaganza bring families together for a day of fun and celebration. Sponsoring events like this allows us to connect with local families, bring joy to children, and strengthen our relationships within the community.
✅Legacy Christian Academy – Supporting our local private institutions as well as the public is important to our company mission.
✅Cambridge-Isanti Bluejacket Education Foundation –Local students are the future of the community, and we are proud to support this foundation and their enrichment programs.
✅When Storm Damage hits our local area, you can guarantee we will be out with chainsaws helping with the debris as we have done in the past. We are also ready to tarp the roofs in an emergency as well. We are the community storm, first responders!
Why These Events Matter
By supporting these initiatives, we’re not just giving back—we’re investing in the future of our community. These events promote local traditions, provide essential resources for veterans, and create meaningful experiences for families. Most importantly, they reflect the values we hold dear: integrity, service, and trust.
We are incredibly grateful for the opportunity to contribute to causes that align with our mission. Whether it’s cheering on rodeo riders, helping veterans through fundraising efforts, or bringing families together for a fun Easter event, our team is dedicated to making a difference.
Strengthening Company Culture Through Community Engagement
Our commitment to community involvement doesn’t just benefit the people we serve—it also strengthens our team. When employees come together to support local initiatives, it fosters a culture of teamwork, purpose, and pride in the work we do, both on and off the job site.
How Community Involvement Boosts Employee Morale
Participating in events like the Isanti Rodeo Jubilee Days, the Veterans Ride, and the Roseth Realty Easter Egg Extravaganza brings our team closer together in a way that goes beyond day-to-day roofing projects. Whether we’re volunteering at a community event, sponsoring a local foundation, or lending a hand to those in need, our employees get to experience firsthand the impact of their work.
Here’s how community engagement benefits our team:
✅ Increased Job Satisfaction – Knowing that their work contributes to something bigger than just roofing installations gives our employees a sense of fulfillment. Giving back fuels motivation and makes every project feel more meaningful.
✅ Stronger Team Bonding – Working together outside of job sites—whether at a charity fundraiser or a community festival—encourages collaboration and builds camaraderie among team members. It’s a chance to connect in a fun and rewarding environment.
✅ A Purpose-Driven Workplace – Employees are more likely to stay with a company that aligns with their personal values. Our commitment to corporate social responsibility (CSR) helps attract individuals who care about service, integrity, and making a difference, leading to higher job retention.
An Employee Perspective: Giving Back Makes a Difference
Our office manager, Nicole Johnson, shared her thoughts on how being part of community initiatives has shaped their experience at Ascension Roofing:
“I’ve always believed in giving back, but working for a company that truly prioritizes community involvement has been incredible. One of my favorite moments was participating in the Isanti Rodeo Days. Meeting the participants, hearing their stories, and knowing we were helping our community made me so proud to be part of this team. It’s not just about roofing—it’s about people, and that’s what makes Ascension Roofing special.”
At the end of the day, we want our employees to love where they work and feel proud of the impact they make—not just through the roofs they build but through the lives they touch. Our team culture thrives when we serve together, and we look forward to continuing our efforts to give back, grow together, and make a difference.
Conclusion
At Ascension Roofing, community involvement isn’t just an occasional effort—it’s a core part of who we are. By sponsoring local events, we are investing in the people and organizations that make our community strong. Giving back allows us to support local families, uplift veterans, and foster connections that extend beyond our roofing services.
Our commitment to community engagement benefits everyone—our employees find deeper meaning in their work, our customers see the heart behind our business, and the community as a whole grows stronger through shared experiences and support. We are proud to be a roofing company in Minnesota that does more than build roofs—we help build relationships, trust, and a better future for the places we call home.
We encourage everyone to support local businesses, participate in community events, and find ways to give back in their own way. When we come together, we create a community that thrives.
👉 Follow us on Facebook to stay updated on our latest community initiatives and see how we’re making a difference—one roof, one event, and one act of service at a time.
